ABOUT BOREAS

Boreas Gear is a small independent outdoor gear company located in the heart of San Francisco's Mission District, a thriving entrepreneurial neighbourhood surrounded by talented fabricators, artisans and designers. California is also a paradise for outdoor adventure with National Parks, including Muir Woods, Point Reyes, Yosemite and Sierra Nevada.

Since 2010, we’ve been designing award winning outdoor gear: beautiful, practical, hardwearing gear for people as passionate as we are about getting outdoors. We think that the best designs come from time, testing and concentration, something best done outside of the constraints of a big outdoor brand.  

INNOVATION

Boreas is a collaborative of outdoor industry folks with a shared vision for the future of outdoor equipment. We see an opportunity for better products, designed from the ground up, with styling, functionality and an attractive price, all built for users whose needs range from the city dweller's commute, a backpacker's trek into the mountains or seeking adventure around the globe.

Our designs themselves are clean, simple and unlike anything else in the industry. Developed by a team of designers with years of experience creating equipment for The North Face, Eddie Bauer/First Ascent and Jeremy Jones. Our first designs, The Lost Coast and Buttermilks multi-day packs are a refreshing combination of lightweight suspension and intelligent pack bag design in an era of heavily featured lookalikes. From our hidden daisy chains to the corrugated Z-Foam technology and abrasion lotus prints our designs are distinctively unique.